Sam Ushio is Founder of Ikigai Lab, a purpose-driven change management firm based in Seattle, WA. Inspired by his  Great-Grandmother’s journey of sacrifice, legacy, and triumph, Sam launched Ikigai Lab to empower and inspire the power of purpose.  Ushio blends expertise in management consulting, instructional design,  strengths-based positive psychology, and change management to deliver experiential solutions that help define and refine one’s ikigai.  

Prior to founding Ikigai Lab, Sam was Director, Practice Management at Russell Investments where he led the award-winning team of management consultants that coached approximately 1,000 financial advisors annually.  He has an MBA from Foster School of Business at the University of Washington, holds a Bachelor of Science from University of Nebraska in marketing and finance with an emphasis in psychology, and is a Gallup-Certified Strengths Coach.